Skip to content
How 1440 + Meta Are Expanding Engagement Across Instagram and WhatsApp
Meta’s platforms are where billions of customers connect, shop, and share feedback every day. 1440 brings that engagement directly into Salesforce—bridging the gap between social, service, and sales. Together, 1440 and Meta empower brands to turn every DM and message into measurable business outcomes inside Salesforce.
Messaging Studio, Translation Studio, Salesforce Service Cloud, Salesforce BYOC, Instagram, WhatsApp
Brands faced rising message volumes on Instagram and WhatsApp, making it difficult to maintain consistent service, tone, and translation at scale.
Connect Meta’s messaging channels to Salesforce with 1440’s Messaging Studio and Translation Studio—creating one multilingual inbox for engagement and automation.
Faster replies, higher CSAT, and improved efficiency—delivering consistent, on-brand service across Instagram and WhatsApp within Salesforce.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. Its family of apps—including Facebook, Instagram, WhatsApp, and Messenger—reaches more than 3 billion users worldwide. As the home of conversational commerce, Meta enables brands to meet customers where they already are—through verified, visual, and interactive messaging.
With 1440 as the Salesforce integration layer, Meta’s messaging platforms become enterprise-ready engagement hubs—bringing conversations, commerce, and customer care together inside Salesforce.
Fragmented Channels, Missed Opportunities
Brands today engage across multiple social and messaging channels, but those interactions often live outside Salesforce. Without integration, service teams can’t easily track customer history, measure sentiment, or act on purchase intent. Managing Instagram DMs or WhatsApp messages manually leads to delays, missed opportunities, and inconsistent customer experiences across global audiences.
A Partnership Built for Connection
1440 serves as the Salesforce-native expertise layer for Meta’s messaging ecosystem—connecting Instagram and WhatsApp directly into Salesforce through Messaging Studio and Translation Studio.
With Instagram DMs (BYOC), 1440 enables brands to manage Instagram messaging as a full Salesforce service channel, allowing agents to respond in real time, maintain brand tone, and capture conversion opportunities—all without leaving the CRM.
With WhatsApp + AI Translation, 1440 enhances engagement globally, enabling instant translation in over 100 languages so every customer conversation can be understood and resolved from a single, secure mobile inbox.
Together, Messaging Studio and Translation Studio unify Meta messaging—on any device, in any language—natively within Salesforce.
One Inbox. Infinite Conversations.
Through Messaging Studio and Translation Studio, 1440 connects Meta’s conversational platforms to Salesforce in one seamless flow. Brands gain a unified inbox for Instagram, WhatsApp, and SMS—bringing every customer interaction into a single workspace. AI-driven translation powers multilingual engagement, while secure, Salesforce-approved integration ensures compliance and data protection. With mobile access through the 1440 Mobile App—available on Zebra devices, Android, and iOS—agents, marketers, and AI assistants can engage customers, resolve issues, and drive revenue anytime, anywhere.
Driving Real Results for Brands
By combining Meta’s global reach with Salesforce’s data foundation and 1440’s native expertise, brands deliver faster, more personalized responses that elevate customer satisfaction. Every interaction becomes visible across service, marketing, and commerce, creating a unified customer view. With AI-ready conversations and instant translation capabilities, organizations scale engagement worldwide while reducing overhead—laying the foundation for smarter automation and deeper insights.