returns

Buy with Prime Playbook

The Top Challenges of B2C Brands – and How Amazon’s Buy with Prime Can Help Tackle Them

It’s no secret that direct-to-consumer (DTC) eCommerce is growing. Per SAP, DTC eCommerce sales in the US grew over 45% last year – accounting for 14% of total retail eCommerce sales. This growth has been fueled both by digitally native brands (think Casper and Dollar Shave Club), as well as established brands (think Nike and…

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Benefits of Live Chat for Business

The 10 Top Benefits of Live Chat for Businesses

Providing great service is essential to winning new customers — and retaining the ones you’ve got. Case in point? According to Salesforce, nearly three-quarters of consumers have made purchase decisions based on their customer service experiences. And 91% indicate that a positive customer service experience improves the likelihood of a repeat purchase. But the channels…

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ugc and holiday returns

7 Ways to Leverage Reviews and Q&A to Reduce Product Returns

Product returns are an ongoing frustration for the majority of brands and retailers — especially those that sell online. CNBC reports that 15-40% percent of online purchases are returned, compared to 5-10% of in-store purchases. And it seems the problem is only getting bigger. In light of the COVID-19 pandemic, more consumers are shopping online. As a…

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UGC and Holiday Shopping

How User-Generated Content Will Impact 2020 Holiday eCommerce (and How to Get Ahead Now)

Introduction Fall is officially underway! In many parts of the country, the air is getting crisper and the leaves are changing colors. And that can only mean one thing: the 2020 holiday season is just around the corner. In fact, many consumers are already in holiday shopping mode. Our friends at PowerReviews surveyed more than 5,000 consumers in August…

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