THE 1440 BLOG

Strategies for building experiences that are a win-win for brands and customers.

THE 1440 BLOG

Strategies for building experiences that are a win-win for brands and customers.

ugc-digital-shelf-optimization

Is UGC the Key to Optimizing Your Digital Shelf?

2020 was a year unlike any other. Events and vacations were canceled. Jobs were lost. And people spent a whole lot more time at home. Consumers also spent more money online than ever before. According to eMarketer, worldwide eCommerce sales grew a whopping 27.6% in 2020. Experts predict this growth won’t slow down anytime soon.…
Read More
App Store Review Management

The Brand’s Guide to App Store Review Management

Proactively managing reviews is an important way to protect your online reputation — and strengthen it. And if you’re like many enterprise brands, you’ve got a lot of different types of reviews on your hands. As an example, let’s consider a brand like Adidas. Consumers can write reviews for Adidas products on Adidas.com — as…
Read More

Sign up for blog updates.

ugc-digital-shelf-optimization

Is UGC the Key to Optimizing Your Digital Shelf?

2020 was a year unlike any other. Events and vacations were canceled. Jobs were lost. And people spent a whole lot more time at home. Consumers also spent more money online than ever before. According to eMarketer, worldwide eCommerce sales grew a whopping 27.6% in 2020. Experts predict this growth won’t slow down anytime soon.…
Read More
App Store Review Management

The Brand’s Guide to App Store Review Management

Proactively managing reviews is an important way to protect your online reputation — and strengthen it. And if you’re like many enterprise brands, you’ve got a lot of different types of reviews on your hands. As an example, let’s consider a brand like Adidas. Consumers can write reviews for Adidas products on Adidas.com — as…
Read More

Sign up for blog updates.

Latest Posts

  • All
  • Chat & Messaging
  • Customer Support
  • eCommerce
  • Featured
  • Industry News
  • Marketplaces & Channels
  • Ratings & Reviews
  • Salesforce
Helpful Answers to Customer Q&A

22 Real-Life Examples of Helpful Answers to Customer Q&A

Oftentimes, shoppers have questions standing in the way of a purchase decision. This is true regardless of whether the consumer is shopping online or at a physical store location. Of ...
Read More
3x AppExchange Demo Jam Winner 1440

1440 Wins its Third AppExchange Demo Jam [Video]

In case you missed it, 1440 won the September 2021 sales app Demo Jam! Watch it here, and be sure to check out what host Jeff Grosse called "the best ...
Read More
Anatomy of a Helpful Review

5 Components of a Helpful Review

Reviews were once a novel concept. But today, they’re an important resource consumers depend on to make decisions of all kinds, from what products to purchase to which businesses to ...
Read More
Dreamforce 2021 Things to Know

5 Things to Know About Dreamforce 2021

The first Dreamforce event took place in 2003. And it’s quickly grown to be one of the largest tech conferences in the world. Boasting an amazing agenda with an impressive ...
Read More

2 New Ways for Brands to Engage with Product Reviews on Amazon

Responding to reviews, regardless of where those reviews were written, is so important. When you respond to a negative review, you have the opportunity to turn a bad situation around ...
Read More
review response templates

7 Ways to Use Templates for Review Responses

Collecting and displaying reviews is proven to drive some pretty impressive results for your business. According to an analysis from our friends at Bazaarvoice, there’s a 128% lift in conversion ...
Read More
Chat Apps Changing CRM

Retail Trends: How Chat Apps Are Changing CRM

Chat apps have the potential to become a leading CRM communication channel, especially for simple inquiries. Why? People love chat apps. Many people—possibly even you—visit chat apps multiple times a ...
Read More
ugc-digital-shelf-optimization

Is UGC the Key to Optimizing Your Digital Shelf?

2020 was a year unlike any other. Events and vacations were canceled. Jobs were lost. And people spent a whole lot more time at home. Consumers also spent more money ...
Read More
Benefits of Live Chat for Business

The 10 Top Benefits of Live Chat for Businesses

Providing great service is essential to winning new customers -- and retaining the ones you’ve got. Case in point? According to Salesforce, nearly three-quarters of consumers have made purchase decisions ...
Read More
customer-service-outsourcing-benefits

8 Benefits of Customer Service Outsourcing

Customer service should never be an afterthought. Instead, winning brands must make it a priority to consistently deliver great service before, during and after the sale. Providing great service pays ...
Read More
Last Minute Prep for Prime Day 2021

8 Ways for Brands to Prep for Amazon Prime Day 2021

Amazon Prime Day, one of the most anticipated shopping events of the year, is just a week away. This year’s event will be held June 21-22, a month earlier than ...
Read More
cookieless-world-google-apple-privacy

The Cookieless World: What You Need to Know About Google and Apple’s Latest Privacy Updates

Generic, one-size-fits all service and experience simply won’t cut it for modern consumers. In fact, according to Salesforce’s State of the Connected Customer report, over half of customers expect offers ...
Read More