Skip to contenttools
How Brands Can Capitalize on Generative AI Tools Like ChatGPT and Bard to Deliver Winning Experiences
By Faith Hinz |
Reading Time: 5 minutes
Late last year, OpenAI launched ChatGPT, an AI chatbot. And the entire world quickly took notice. Within days of launch, ChatGPT had one million users. And in January, it reached 100 million active users, making it the “fastest-growing consumer application in history.” For the sake of comparison, it took TikTok nine months to reach 100…
The Top Challenges of B2C Brands – and How Amazon’s Buy with Prime Can Help Tackle Them
By Faith Hinz |
Reading Time: 8 minutes
It’s no secret that direct-to-consumer (DTC) eCommerce is growing. Per SAP, DTC eCommerce sales in the US grew over 45% last year – accounting for 14% of total retail eCommerce sales. This growth has been fueled both by digitally native brands (think Casper and Dollar Shave Club), as well as established brands (think Nike and…
How 1440 Saves You Time Throughout the Customer Journey
By Faith Hinz |
Reading Time: 8 minutes
Jeff Bezos, CEO of Amazon, once said “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” Jeff may have said this several years ago, but it’s arguably even more true today….