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Chat & Messaging
Retail Trends: How Chat Apps Are Changing CRM
Chat apps have the potential to become a leading CRM communication channel, especially for simple inquiries. Why? People love chat apps. Many people—possibly even you—visit chat apps multiple times a day to connect with friends, family, and increasingly brands. Customer-centric service requires that you join your customers in all their favorite chat apps, and that…
Read MoreThe 10 Top Benefits of Live Chat for Businesses
Providing great service is essential to winning new customers — and retaining the ones you’ve got. Case in point? According to Salesforce, nearly three-quarters of consumers have made purchase decisions based on their customer service experiences. And 91% indicate that a positive customer service experience improves the likelihood of a repeat purchase. But the channels…
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