Access for the 1440 community

GlaxoSmithKline
Do More Pod

Watch the first episode of GSK’s internal Do More podcast. This episode focuses on digital engagement, consumer reviews, pandemic challenges and strategies — all designed to help GSK employees further embed a Quality mindset across Consumer Healthcare.

Jason Amari

Jay Amari

Consumer Relations Director of the Americas, GSK Consumer Healthcare

Christian Gennerman

Christian Gennerman

VP of Customer Success, 1440.io

What You'll Learn

· How brands can become part of the powerful consumer narrative ·

· Pros and cons of engaging with consumers digitally ·

· Amazon’s decision to remove the ability to respond ·

· Critical KPIs and Goals for consumer engagement ·

· Trends in UGC management ·

· Integrating customer communications across channels ·

· Leveraging technology and AI to assist in consumer engagement ·

Win the Moments that Matter.

Win the Moments that Matter.